10 Reasons You Do Not Need a Content Strategist

10 Reasons You Do not Need a Content Strategist

  The need for a content strategy by business owners and personal brands is increasing every day. In 2020, Smart Insight recorded a 4% increase in B2B marketers documenting their content strategy as compared to 2019 with the pandemic and vast technology as major factors. The pandemic and vast technology have caused a fundamental change […]

From a Trickle to almost a Thousand Lead

From Trickle to Almost a Thousand Lead

  A Case Study A short Lead Generation story of how one merchant secured over a thousand leads in 4-weeks in partnership with PANDORA Background Indicina provides technology solutions to empower businesses to offer credit to customers faster, more secured and at scale. Indicina is not a lender and does not offer loans to customers. […]

Why You Need Personal Branding


      A personal brand is intrinsic; it starts from conception and continues as one evolves. It is who you are and your identifier within a defined niche. However, that is not enough; a Personal brand is the combination of your capabilities and efforts through a deliberate process of perception building.   In the […]